Automate your
website content.

I build AI workflows that optimise, rewrite, and quality-check your web content automatically. No more bottlenecks, no more inconsistency, no more hours lost per page. Get in touch
Steven Verbeiren
The problem

Your content process doesn't scale

⏱

Too slow

Writing, reviewing, rewriting, checking the style guide, getting stakeholder approval. One page can take days before it goes live.
📉

Inconsistent

Different writers, different interpretations, different quality. Across languages it gets worse. Your brand voice varies from page to page.
💸

Too expensive

Skilled content people spending their time on repetitive optimisation tasks instead of strategy and creative work. That's a poor use of talent.
What I build

AI workflows that replace the grunt work

01

Web Content Automation

End-to-end workflows that take a page URL and deliver optimised, style-guide-compliant content — ready for human review and publishing. No manual rewriting.
    Automatic SEO keyword research and competitor analysis AI-powered content rewriting for ranking and conversion Automatic style guide and brand voice enforcement Before/after comparison with full change log Batch processing: hundreds of pages, zero manual effort
02

Custom AI Workflows

Beyond content — I design automated workflows for any process where AI can replace repetitive manual work. If it follows a pattern, it can be automated.
    Employee onboarding and document processing Workflow architecture and prompt engineering API integrations and data pipelines Knowledge transfer to your internal team
How it works

From URL to optimised content in minutes

Collect

The workflow scrapes your page content, detects the language, and loads the matching style guide. No manual input needed.

Research

AI generates strategic keywords. The workflow pulls real search volumes and analyses what competitors rank for.

Optimise

First pass: AI rewrites for SEO and conversion. Second pass: AI enforces your style guide and brand voice. Two separate AI agents, clear responsibilities.

Review

Your team gets a before/after comparison with a detailed change log. The human reviews, approves, and publishes. Always in control.
The payoff

What changes when content runs on autopilot

90%
Less manual effort per page
100%
Style guide compliance
↑
SEO ranking & conversion
About

Content designer who learned to automate

I spent years writing and optimising content for financial services — learning what converts, what ranks, and what gets stuck in review cycles forever. Writing a web page from scratch takes real effort: keyword research, competitor analysis, drafting, style guide compliance, stakeholder review. Multiply that by hundreds of pages across three languages and it becomes a permanent backlog no team can clear. So I started building workflows that automate the heavy lifting — freeing content teams to focus on strategy and quality instead of production.
Based in
Belgium
Focus
Financial services, B2B
Languages
Dutch, French, English
Stack
n8n, Anthropic, Google Ads API, SEMrush
Contact

Let's automate your content

Whether you need a proof of concept for one workflow or a full automation strategy — let's talk about what's eating your team's time.
Email
...
LinkedIn
linkedin.com/in/stevenverbeiren
Location
Edegem, Belgium
VAT
BE 0671.650.962